Welcome To The LTB Blog
Check out the fabulous articles below
Is your Business Sustainable?
By Claire Winter
There are two main areas which regularly cause fitness businesses to intentionally or unintentionally find themselves in an unsustainable situation: Finances and Time, so this article takes a look at those in more detail.
Applying Self Determination Theory To Business
By Chris Burgess
Self Determination Theory is often spoken about in relation to motivation and customer service.
Making sure you support your clients' feelings of autonomy, competence and belonging.
But does it have a role to play in growing a business? Check out this article for more
The Value Of Accessory Exercises In Programming
By Claire Winter
This article delves into the role accessory movements play in creating effective programmes our clients love.
Class Instruction As Lead Generation
By Claire Winter
If you enjoy teaching classes alongside your personal training it can be a good idea to cross refer and increase the number of things that people come to you for. This blog focuses on how you can attract people from your classes into your PT services.
A Personal Trainer's Guide To Teaching Classes
By Claire Winter
Teaching classes are often forced upon gym instructors or PT’s in gyms or encouraged within LTB as a method of lead generation. Both of these completely overlook some important considerations which we look at in this blog.
My Experience With RED-S
By Sally Eccles
Relative Energy Deficiency in Sport is a syndrome with long reaching effects that can be easily overlooked. Sally shares her experiences with it in this blog.
Better Coaching
By Claire Winter
We all want to be good coaches and that often drives us in our pursuit of more technical knowledge. However, for the majority of clients, the things that make the biggest difference to their results, and their enjoyment, have nothing to do with advanced technical details. This blog explores some of the areas that get overlooked.
Converting People From Fixed Term Programmes
By Claire Winter
A look at how you can maximise conversion rates from challenges, trials and fixed term programmes into your ongoing services.
Using Offers And Fixed Term Programmes
By Claire Winter
There are lots of reasons why you might want to use an offer or create a fixed term programme. This blog explores how to get the best from them.
Getting New PT Clients
By Claire Winter
Getting clients is often an area that personal trainers are prone to overthink and stress over but it doesn’t have to be complicated or expensive. This blog contains lots of simple and effective ways of attracting new people.
Consent And Coaching
By Chris Burgess
It’s funny where life takes you—and let’s be clear, an article on this topic wasn’t on my career bingo card when I qualified all those years ago. Then last year, I took on the role of a football coach for an under-9 girls' team, and from the very outset, it made me question the entire concept I had of coaching.
